More and more Americans today are paying attention to how their cars are designed. Auto designers are now celebrities, and the look of your car has become as important as the clothes you wear. According to the" New York Times Magazin"e, You are what you drive. Your car is a bold statement of individual identity. "American Car Design Now" is the first book to take a critical look at this phenomenon, with in-depth examinations of the creative ...

This essentially practical book, Understanding Jewellery, now available in a revised and fully updated third edition, is unique in explaining why jewelry values vary and the individual points important for each category. A major section is devoted to the identification of the major gemstones and the testing methods to assess
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This brilliant second edition in the San Francisco Museum of Modern Art's Design Series focuses on industrial designer Yues Behar. The Swiss-born, San Francisco based Behar emerged in the 1990s and won immediate recognition for his intelligent, tactile designs for a broad range of times from clothing to computer accessories. Recognized as one of industrial design's most innovative figures her is the creative mind behind critically acclaimed ...

Drawings that showcase the beauty an ingenuity of American car design from the 1940s to the 1960s, along with a discussion by Porter, former chief designer at GM, of the art and business of automobile styling. ...

"Focuses on functional, aesthetically pleasing, mechanically reliable, and easily made products that improve profitability for manufacturers and provide long-term satisfaction for customers. Offers concrete, practical insight immediately applicable to new product design and development projects." ...

This book, and the exhibition that it accompanies, documents the innovative objects that designers have created to answer people's needs, both physical and psychological. Physical objects include shelters for victims of disasters and homeless people, hideaway furniture, and personal armor and protective gear, while psychological objects include those that thwart identity theft, offer self-defense, and provide comforting reassurance. The objects ...

<P> Product designers are faced with the challenge of designing merchandise, which is not only functional and easy to use, but attractive and eye-catching to the consumer. "Product Design Now" showcases the best products designed in recent years -- with a special focus on electronics -- categorized by size: small, medium, large, and extra large. Emphasizing the design process step-by-step, this book shows all of the creative work-from ...

A comprehensive handbook of all the crucial information product designers need to know on a daily basis, with information on trademarking, measurements, patents, intellectual property, manufacturing options, packaging, and much more.
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How to create packaging designs for consumer brands that effectively communicate in the retail environment
Packaging Design: Successful Product Branding from Concept to Shelf is the most comprehensive resource of practical and professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with real-world advice, step-by-step descriptions of the creative process, and all-important ...

How design can improve the quality of our everyday lives by engaging the invisible electromagnetic environment in which we live.
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